Founder / CEO
Jacy Valeras got her start as a country singer. Born and raised in a little town outside of Boston, Jacy was writing songs and singing at local events at only 13. By the time shje was 19, Jacy was opening for country music legends like Reba and Willie at iconic venues like Madison Square Garden, the Bluebird Café and the Texas Troubadour Theatre.
When vocal issues caused her to press pause on her singing career, Jacy knew she had to turn the page and start a new chapter. In 2012, she combined her talent and experience as a performer with her love of social media marketing, graphic design and content creation to launch Platinum Circle Media. For the last 8 years, she has expanded her client base of country music superstars and record labels to include Fortune 500 companies, innovators and entrepreneurs from every industry who come to her for what comes naturally: the ability to create star power.
Widely known as the woman in new media who returns calls, meets deadlines, believes in the power relationships and gets the job done, Jacy checks all the boxes. When it comes to content creation, digital marketing, and increasing online visibility, Jacy Dawn Valeras is in a league of her own.
As the creator and host of the YouTube series Music City Mentor, Jacy shares her wisdom with rising artists and in doing so, has developed an inspiring platform devoted to mentorship with over 250 thousand views and counting. The new podcast series Country Music Success Stories hosted by master interviewer, Candy O’Terry features Jacy’s advice as the Music City Mentor | themusiccitymentor.com